St. Gallen Business Navigator: Article about how to innovate (recombine) business models compared to only products.
Huge value in business model innovation.
- Business Innovation 6% more succesful compared to product/process innovators
- Describe Business Model:
- Who: Customer
- What: Customer Value proposition
- How: Processes and activities
- Value: financially viable
- 3 Steps: Initiation, Ideation, Integration
- Combine Business Models (see end of article)
- What is your favorite example for innovative business model?